A groundbreaking ceremony marked the start of an exciting new project in the Valley on Tuesday. Phoenix Mayor Kate Gallego was present to celebrate the launch of a dual-branded hotel set to open in late 2025.
AC Hotel by Marriott and Element by Westin Unite in North Phoenix
Located on the northeast corner of West Happy Valley Road and Norterra Parkway, just east of Interstate 17, the AC Hotel by Marriott North Phoenix at Norterra and Element by Westin North Phoenix at Norterra will share one address. The dual-branded hotel is designed to cater to the business demands of the North Black Canyon corridor, an area experiencing significant growth due to the recent development of the TSMC Semiconductor Plant and its associated supplier companies.
Standing four stories tall, the hotel will offer a total of 274 guest rooms. The AC Hotel will feature 179 rooms, while the Element, which is tailored for longer-term stays, will provide 95 rooms. The three-acre site will include an 8,000-square-foot convening center and ballroom, two deluxe suites, two communal rooms, a fitness center, a courtyard with a saline pool, and a spa and event lawn.
Significant Investment in Community and Economy
The dual-branded hotel is more than just a place to stay; it represents a substantial investment in the local community and economy. The development is expected to create 60 full-time jobs and 20 part-time positions, contributing to the economic growth of the region. In celebration of the project's commencement, St. Vincent de Paul and the Phoenix Police Foundation will each receive $5,000 donations.
The hotel's strategic location aims to serve the influx of business travelers and professionals associated with the semiconductor industry and other nearby enterprises. With its modern amenities and versatile facilities, the hotel is poised to become a central hub for both business and leisure travelers.
Mayor Gallego highlighted the significance of the new hotel, stating, "This development is a testament to Phoenix's growing appeal as a business destination. The dual-branded concept offers flexibility and convenience for our visitors, supporting the city's economic and cultural growth."
Anticipated Opening and Future Impact
As construction progresses, the community eagerly anticipates the opening of the hotel in late 2025. The dual-branded model not only maximizes the use of space but also provides diverse options for travelers. The AC Hotel's contemporary design and the Element's extended-stay accommodations cater to a wide range of needs, ensuring a comfortable and productive stay for guests.
The 160,000-square-foot endeavor reflects a forward-thinking approach to hospitality, blending luxury with practicality. The inclusion of communal spaces, such as the event lawn and saline pool, promotes a sense of community and relaxation. The convening center and ballroom are expected to attract conferences and events, further boosting the local economy.
In conclusion, the dual-branded hotel development at Norterra represents a significant milestone for Phoenix. It not only addresses the growing demand for business accommodations but also enhances the city's reputation as a vibrant and thriving destination. As the project moves forward, the anticipation builds for what promises to be a landmark addition to the Valley.
Transforming the Hospitality Industry
Industry experts believe that the dual-branded hotel concept could signal a new trend in the hospitality sector. By combining two distinct brands under one roof, the development maximizes operational efficiency and offers guests a broader range of services and amenities.
Local business owner Laura Stevens remarked, "The dual-branded approach is brilliant. It caters to different types of travelers without compromising on quality or service. This could very well set a new standard for hotels in bustling business districts."
Hospitality consultant Mark Jenkins added, "This project exemplifies how the industry can adapt to meet evolving market demands. The combination of short-term and extended-stay accommodations under one roof is not only cost-effective but also incredibly convenient for guests."
For frequent traveler and tech consultant, John Matthews, the hotel's proximity to the semiconductor plant is a game-changer. "I often find myself juggling between different accommodations for short and long stays. Having a dual-branded hotel nearby means I can switch between them seamlessly, saving time and effort."
The dual-branded model not only maximizes the use of space but also provides diverse options for travelers. The AC Hotel's contemporary design and the Element's extended-stay accommodations cater to a wide range of needs, ensuring a comfortable and productive stay for guests.
Source: KTAR